Social proof is a powerful marketing tool that can help boost conversions and sales on your Shopify store. Sharing social proof, such as customer reviews, and links to social media pages can help build trust and credibility with your audience and encourage them to make a purchase.
Benefits Of Sharing Social Proof
1. Builds Trust and Credibility:
Social proof can help build trust and credibility with your audience. When potential customers see that others have had positive experiences with your brand, it can help to alleviate any concerns or doubts they may have about making a purchase.
2. Increases Conversions:
Sharing social proof provides reassurance and encouragement for customers to make a purchase. When potential customers see that others have already purchased and are satisfied with your products or services, it can help to overcome any objections they may have and increase the likelihood of a sale.
3. Improves Brand Reputation:
You can boost your store's reputation with social proof. This can lead to increased brand loyalty, customer retention, and positive word-of-mouth marketing.
4. Provides Valuable Feedback:
Social proof can also provide valuable feedback about your products or services. Customers sometimes share reviews and feedback on social media pages of brands they've patronized.
This can help identify areas where you may need to improve and provide insights into what customers like and dislike about your offerings.
To help you gain all these benefits, especially with customers who have made a purchase on your store. The thank you page as a bottom sales funnel can still help you leave customers with a sweet post-purchase experience
Steps To Adding Social Media Links
To use a widget on the Thank You Page Builder, you need to create and customize a builder that will be displayed on your storefront.
The first step is to enable the Thank You Page Builder app by toggling the button on the top right of the page (if you are a new user). Then click the Create Builder button to customize your thank you page.
Then click the edit button from the ellipsis on your funnel to access the Open Editor.
From this point, you can access the Open Editor and add the social media links widget to your thank you page.
Click the Open Editor button to add any widget and customize your thank you page.
On the Open Editor page, there is a side menu bar on the left and a preview page on the right. On the sidebar, you will find the settings for both the left and right areas of the order status page.
Click the Add New Section button to add the Social Media Links widget. To edit, the widget after adding, click on the widget to gain access to its editor.
On the sidebar, you can make specific customization on the social media logo you want to display on your thank you page.
To finalize the procedure, click the save button on the top right corner of the page. You can also preview your settings on the preview page or create a test order on your storefront to see how it is displayed.